Automotive and tools

Automotive UGC creator who actually works on cars

Quick answer

Tim MacDonald is a male UGC creator in Orlando, Florida who makes UGC for automotive, detailing, tools and car product brands. He has over 15 years of experience building and selling products in automotive, marine and agriculture, including ceramic coatings. He films product demos on a real vehicle and in a real shop.

Best fit for: car care, detailing, ceramic coating, jump starter, garage and tool brands.

I've spent over 15 years building and selling products in the automotive, marine and agriculture industries, including ceramic coatings. Car care, detailing products, tools and garage gear aren't props for me.

Tim MacDonald, automotive UGC creator, in his shop

At a glance

  • Based in Orlando, Florida
  • Male, millennial UGC creator
  • Formats: testimonials, problem first ads, product demos, app walkthroughs, hook variations, raw footage
  • Works with brands and agencies worldwide

01

What I create for automotive brands

  • Problem first ads that open on the dirty paint, the dead battery or the stripped bolt
  • Product demos on a real vehicle, not a studio set
  • Detailing and car care testimonials from someone who uses the products
  • Tools and shop equipment shown in use, hands in the frame

02

Categories that fit

  • Car care and detailing
  • Ceramic coatings
  • Jump starters and batteries
  • Car accessories and fragrances
  • Tools and shop equipment
  • Vehicle apps

03

Why hands on experience matters here

Car people spot a fake fast. If the creator holds a polisher wrong or calls a coating a wax, the viewer stops trusting the ad.

I've formulated, marketed and sold coatings and car care products myself. I know how the product should look in use and what the buyer is worried about before they buy.

FAQ

Common questions

Do you film on a real vehicle?

Yes. Demos are filmed on my own vehicles, in my own shop and driveway in Orlando, Florida.

What automotive products are a good fit?

Car care and detailing products, ceramic coatings, jump starters and batteries, car accessories and fragrances, tools and shop equipment, and vehicle apps.

What do you deliver?

Clean vertical footage, hook variations, raw footage and the specs you ask for, ready to hand to your editor.

Keep reading

The work

Automotive and tools work

Vertical video built to be watched. Not skipped.

NOCO GB50 jump starter ad, vertical UGC video by Tim MacDonald

NOCO GB50 jump starter ad

Problem first UGC ad for the NOCO GB50 portable jump starter. Filmed beside my car, it shows how to start a dead battery without jumper cables or a second vehicle.

A few of the brands I've created for

  • Harry's logo, UGC content by Tim MacDonald
  • NOCO logo, UGC content by Tim MacDonald
  • Zojirushi logo, UGC content by Tim MacDonald
  • myQ logo, UGC content by Tim MacDonald
  • Gusto logo, UGC content by Tim MacDonald
  • Arq8 logo, UGC content by Tim MacDonald
  • Juvenon logo, UGC content by Tim MacDonald
  • iGulu logo, UGC content by Tim MacDonald
  • Pelvini logo, UGC content by Tim MacDonald
  • Cloaked logo, UGC content by Tim MacDonald

Brands I've created for include Harry's, NOCO, Zojirushi, myQ, Gusto, Arq8, Juvenon, iGulu, Pelvini and Cloaked.

Work with Tim

Want content that actually sells your product?

Brands and agencies, tell me about your product and who buys it. Not sure if I'm the right fit? Send it anyway and I'll tell you honestly.

Or email me directly: tim@roarcoatings.com